Discovering The Truth About Businesses

What Is The Google Penguin Update?

Since the Panda update in February 2011, Google rolled out one of its most talked about algorithmic changes on the 24th April. Because it impacted so many websites, causing many to lose rankings and in the process, most of their web traffic, it has been talked about so much.

Needless to say, this can be catastrophic for most businesses that heavily relies on traffic referrals from Google. But what was the “Penguin update” and why did the “Penguin update” affect so many websites?

To find information, most of us use Google in some way or another and it is Google’s job as the leading search engine to make sure that the results that it produces are relevant and of a high quality. That way, maintaining faith in Google and continuing to use the service are the users. Webmasters that were over optimising their websites, building spammy back links and generally abusing the Google guidelines in order to rank better within the organic search results is what the latest update was said to target. To make sure that sites that over the years had been gaming the system somewhat, would be penalised by the algorithmic filter and demoted in the search results is the reason that Penguin was implemented. The 3.1% of search queries which was said to be affected by the update, considering that Google receives hundreds of millions of search queries every day, it means that it equates to millions of websites being penalised.

A manual penalty, where a human has followed say a spam report and taken action is not what the Penguin update is which is worth noting. Based on certain criteria which assesses whether or not a site has been over optimised or been building spammy back links, the Penguin update is an algorithmic update which filters out sites.

It is pretty likely that you were hit by it if you lost pretty much all of your websites traffic from Google just after the 24th April. One thing that is noticeable is that, appearing to retain their page rank and continuing to be crawled and indexed are the sites. If you obtained many low quality links or paid links, devalued are these sites meaning that the links that were pointing to your site previously have also been devalued. Due to a devaluation of those incoming links, this can appear to be a penalty but in fact is purely a natural drop in rankings.

The future of marketing of your site, for us, is clear. If you have been affected by the Penguin update, a different approach to your online marketing is what you will need to start adopting.

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Finding Ways To Keep Up With Straps

Custom Guitar Straps Or Simple And Functional?

For any guitar players, guitar strap is a very useful accessory. You may buy one for its practicality or you may get one mainly for its looks. In most instances, best looking straps for guitars don’t automatically look like such unless you make modifications on it. And in regards to this matter, we are going to divide this content to 2 sections. First part is to buy straps for practicality or investing in custom guitar straps.

So, when you are planning to buy straps for its practicality, here are a few things that you have to take into account.

Number 1. Choose something that’s light in weight – you will likely be standing up when playing a guitar and as much as possible, you don’t want the strap to weigh you down. Well unless you prefer to go with older flair with heavy leather straps, it is ideal to go with something that’s practical and lightweight. Straps with leather and cotton ends are typically the most ideal for this especially the cotton as it will not uncontrollably slide when playing.

Number 2. Will not break down when using it – if possible, we want to make good investments out of the straps and seeing it breaking down after weeks or months of usage is a total waste of money. It should not tear when using it, sitting on it or even get stuck between something. This accessory should be something that can last as long or perhaps, longer than the guitar you’re using.

Number 3. Go with something that received good reviews – it is important to perform research about the strap that you are planning to buy. Say for example that the strap received lots of positive reviews, then it only means that it is worth purchasing and of high quality. If there’s fair amount of negative reviews on the other hand, don’t take any risks of buying it. There are numerous high quality straps you can find in the market and there’s no need to gamble by purchasing an inadequate one.

By far, follow these tips when buying guitar straps for practicality but if you prefer something that looks nice and represents your personality, there are things that you have to be mindful as well.

Your guitar strap can be an integral role when playing guitar. There are some that are more focused on looks than anything else. It’ll be recommended that you opt for a custom guitar strap if you believe that it’s important to use one that look good and can define you and your playing style. In case that you are playing for a metal band, go with custom guitar straps that are hardcore and dark in design but if you are into alternative or country, you can follow the design principle of the strap to it.

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